Why do so many products end up half-used and in the bottom drawer (or a box under the sink)? We've all got a spot. A bathroom shelf, perhaps? These dark corners of the bathroom are filled with half-used cleansers, moisturisers, and serums that we swore would transform our skin. They start with promise, but somewhere along the way, they're left behind, forgotten, unmourned, and we move on to the next shiny product.

But why does this keep happening? And more importantly, how can you stop wasting money and shelf space? Gods know ain't nobody got an abundance of either these days.

1. Wrong Product for Your Skin Type

Primarily, the formula is just not right for you. Maybe that "hydrating" cream feels greasy, or the "gentle" cleanser leaves your skin tight and dry. It's no wonder it gets abandoned halfway through.

Tip: Know your skin goals (hydration, calming sensitivity, reducing signs of hyperpigmentation, etc.) before shopping, so you're not swayed by pretty packaging or what worked for your friend.

2. Unrealistic Expectations

We live in a world of 7-day miracle claims, but the truth is skin needs time - usually 28–40 days - to show genuine results. If you don't see an instant glow, it's tempting to give up and throw in the cleansing cloth too early.

Tip: Stick with a product for at least a month (unless it irritates you). Your skin needs consistency more than anything.

3. Hidden Irritants

That "fresh" tingle you feel? Often, it's alcohol or synthetic fragrance, and it can make your skin worse over time. When irritation kicks in, products quickly end up in the "graveyard".

Tip: Scan ingredient lists for common culprits, such as parabens, sulphates, synthetic fragrances, or harsh preservatives. Not sure how to do this? Read our blog for expert advice on how to read labels like a pro.

4. Too Many Steps

Let's be honest, few of us keep up with 10-step routines. When life gets busy, the extras (serum #2, overnight mask) fall away, leaving yet another half-used product behind.

Tip: Build a routine that's simple enough to stick with daily. Even using three to four products consistently can transform your skin. Like our toddlers, your skin thrives with a consistent routine.

5. Impulse Buys

We've all been there (face-palm emoji), influenced by a TikTok rave or glossy packaging. However, without considering whether it's right for your skin, impulse buys often lead to disappointment. Trends rarely consider your skin goals and get carried away by the herd.

Tip: Ask yourself, 'Does this match my skin type and goals?' If not, it might end up in the graveyard.

How We're Breaking the Cycle

At Sanctum, we don't want to add to your shelf clutter. That's why we created our organic Skin Goal Sets. Curated routines tailored to your skin's specific needs and the goals you've set.

Because we know it takes 40 days to see actual results, we back them with our Love It or Leave It Guarantee: try an Organic Skin Goal Set for 40 days, and if it doesn't work for you, return it for a full refund.

If your set isn't right for you? No hard feelings, we'll give you your money back. (Fun fact: we haven't had a single return yet.) We ask that you choose the Skin Goal Set that best suits your needs and goals. We've created a quick quiz to help us determine the most suitable option for you.

No more half-used products. No more wasted money. Just skincare that earns its permanent spot on your shelf.